CYB…quiet confidence for creative interior
Location: London Size: 8000sq.ft
Developing the headquarters for brand consultancy CYB’s main media offices created an unusual proposition for d_raw as the goal was to register CYB’s own creative identity within an original, inspiring environment, while simultaneously achieving an environment which wouldn’t overwhelm or distract potential new clients seeking out their own language. Channelling this idea of forging impact through a level of neutrality d_raw generated a low-key, unostentatious space but with a versatile, gallery-style aesthetic. Pitched against the minimalist styling of the cool interior a counter-levered reception and long sweeping, bespoke work surfaces, to accommodate hot-desks, were constructed to intensify the interior dynamic and add a level of quiet confidence. Frosted glass walls and leaning panels with small cut-through windows add a sensation of privacy without isolation while a large Corten meeting table has become an almost talismanic focal point of understated authority.
